A short overview
The Thermomix from Vorwerk is one of the most successful kitchen appliances ever. With the introduction of the TM5 model, the Internet of Things (IoT) found its way into the home kitchen. After user consent, the device analyzes their usage behavior. The goal is to massively improve the customer experience through these analyses. With the latest Thermomix models, Vorwerk goes one step further. Based on the cooking behavior, individual recipes are suggested to the user. The Munich-based data science & AI consultancy Alexander Thamm GmbH provided support for the concept and technical implementation.
Read more about the project and how to generate real customer value from data in our case study.
Download Thermomix Case Study
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